The Anti-Aging Dirty Marketing Practices
Many of us have grown to not trust what we read in our mailbox, e-mail, the internet or on TV, because we have been lied to so many times. The anti-aging market is no different! Below you will find a list of tactics used by the anti-wrinkle industry to gouge you at check out time.
Fraudulent Review Sites: These sites are set up by manufacturers that want their product to appear to be the best one on the market. These sites look so trustworthy, but you will notice at the bottom of each review will be a link to a different product. Every review on their site will have a big bold link going straight to their cheesy product. Sometimes there's not even a link to the product reviewed.
They will often use words like, "Our Top Product," or, "2008 Top Pick," to make things look like they really reviewed the product and they will even give a little mini review of their so called top product making it look even more official. These sites make it hard for legitimate reviewers like us to build trust with the internet audience.
To avoid being scammed by these types of sites, look for things that make a site a little less fly-by-night. Look for things like, "About Us," and privacy pages or articles that actually educate you. If a site has nothing but a bunch of reviews, and everything points to one product, you are probably looking at a fake review site.
Also, if they don't disclose that they make commissions, there may be a problem. Almost every site on the internet is there to make money in some way, shape or form. Our, "About Us," fully discloses the fact that we make commissions on this site.
Selling Moisturizer As Anti-Wrinkle Cream: This is the most common trick these criminals use to get in your wallet. This is simply done by changing the moisturizing ingredients to make them seem thicker. When you put it around your eyes you will see results, because there is more moisture in the area, but this doesn't actually get rid of wrinkles. This is like putting a Band-Aid on a gunshot wound. Most of these products will make your face look greasy or very dewy looking.
One sure fire way to spot these fake products is by looking at the price. They will usually be only slightly higher in price than moisturizer. Another way to tell is by looking at the ingredients. Go read the article called, "The Big Secret," to learn what ingredients actually work in the wrinkle industry. You will also see these products on shelves at large discount stores and they are usually manufactured by large name brand companies that just want to cash in on the anti-wrinkle craze.
Peeling Off Layers Of Skin: There are a staggering number of these alpha hydroxy type products out there that claim to remove wrinkles and fine lines. They do remove some of these lines to a certain extent, but they leave you with fresh tender skin exposed to the elements.
Haven't you noticed women that do the chemical peels at 40? By 50 they look 10 years older rather than looking 10 years younger! If they keep doing it, they will look 100 by the time they are 65.
The Use Of Silicon Dioxide: The secret ingredient to get instant results of no more wrinkles is silicon dioxide. Basically, silicon dioxide fills in the wrinkles and makes a prism effect, bringing light into the shadows of the wrinkles, thus making them seem to disappear. If the only ingredient that makes wrinkles disappear is silicon dioxide, then you have a temporary fix only and not a long term solution. When you wash your face, your wrinkles will be back!
Silicon dioxide is not bad, it's just that the results are temporary. Some of the best products like LifeCell have silicon dioxide in it as well. LifeCell covers all the bases by having an instant results ingredient, but also has the latest, greatest ingredients to achieve long term anti-aging results as well.
We have reviewed 2 of these products (Renuven and Unbelievable), because we want people to have the choice to get something that is temporary if they choose to do so. Some people may only want to remove wrinkles for an evening out or a job interview and that's fine. We just want to make them available, but make sure you know the results are only temporary.
The Use Of Botox: Use of this product should not be legal, but because there are drug companies and doctors involved, they can get away with it. Botox stands for botulinum toxin. Do you really want a very questionable toxic substance being injected into your body for $700 a pop? No way!